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Apps in Email: Introducing the SimplyBook.me App, a New Interactive Calendar Booking Experience

By Veronica Best | April 4, 2022 | Categories: Product
⏱ 3 minute read

As part of Dyspatch’s ever-growing library of interactive Apps in Email, we’re thrilled to share a revolutionary new way to manage calendar bookings, all from the inbox. 

Today, we announce our partnership with one of the industry’s leading online booking systems, SimplyBook.me! SimplyBook.me provides an easy, secure, and scalable calendar and appointment booking service. 

Combining Dyspatch’s in-email app experience with SimplyBook.me, you can empower customers and prospects to schedule appointments directly from their inbox. By reducing the friction inherent in the traditional booking workflow — which requires users to navigate from their inbox to the browser and back — you’ll provide a seamless email experience, and ultimately, increase bookings. 

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The SimplyBook.me advantage 

Dyspatch’s partnership with SimplyBook.me allows you to bring a fully customizable calendar and appointment booking experience, directly into the inbox. This innovative email app is easy to install and secure to connect, which aligns with SimplyBook.me’s mission to make booking simple! 

SimplyBook.me brings businesses together by enabling them to reserve services and payments online with ease, no matter where they are or when they want to book. With Dyspatch, SimplyBook.me customers can now offer this convenient solution to their clients right from within their email. 

In fact, the new SimplyBook.me app is the first of its kind to integrate seamlessly with a key customer communication channel: Email. 

“We are super excited to hear that Dyspatch has integrated the SimplyBook.me online booking system to their email solution. It makes perfect sense for Dyspatch’s users to offer their clients to book their services right from within the email. Dyspatch and SimplyBook.me are client oriented companies, focusing on simplifying the life of their users, so this integration is certainly a step in that direction.” — Rut Steinsen, CEO at SimplyBook.me

How to set up the SimplyBook.me email app 

As with all the Apps in Email in Dyspatch’s marketplace, ease of install, ease of use, and security are paramount. This new in-email calendar booking app is no different — it’s a breeze to use. 

If you’re a Dyspatch customer, you’ll be able to install the app by navigating to the administration panel and selecting the “Apps & Integrations” tab. (If you’re on a free trial, get in touch with us for options to access the app.) Once the app is downloaded to your team’s Dyspatch account, simply click and connect with your SimplyBook.me account. 

The next step is to customize the app through the “Blocks & Apps” tab in your Dyspatch workspace. Then, drag-and-drop the app into your email templates. No coding knowledge is required to serve an on-brand experience. And with Dyspatch’s proprietary responsive email code and built-in Litmus testing, email quality is guaranteed.

Watch a quick tutorial to see how it all work:

What’s more, Dyspatch automatically generates an HTML fallback layer for your interactive booking app. That means, recipients can complete a booking and have a positive experience regardless of their preferred email client. 

The use cases for in-email booking are endless, and Dyspatch customers have already seen massive ROI by shifting from a traditional email-to-browser booking experience, to an interactive email app. Industry-leading brands, like Candid, were excited about this technology early on, and helped prove out the value in-email booking experiences have to offer. 

We’re excited to see expanded in-email calendar booking experiences come to customers globally, including: Webinar signups, medical appointment management, athletic and activity class bookings, and more.

And as with all Dyspatch apps, we’ve thought about scale. Email apps can be localized to offer a contextual, internationalized experience to each of your global markets. Plus, the SimplyBook.me app is available in 10 languages, both on the booking side and the admin side, making it an ideal system for localizations. 

Finally, Dyspatch’s commitment to detail is evident; the SimplyBook.me in-email booking app also ensures you can include conditional logic, intuitive user flows, required fields, and relevant error states. 

An example of the SimplyBook.me in-email calendar booking app in Gmail

What’s next for this partnership?

Our partnership with SimplyBook.me introduces a novel way to increase conversions on appointment bookings with your customers. The future is bright for this partnership as we’ll continue to expand on the customization options offered by the email app. 

SimplyBook.me offers additional services, like appointment notifications, coupons and gift cards, loyalty system, waiting lists, product sales and more — all of which we plan to launch to the Dyspatch in-email apps marketplace in the future. Stay tuned for updates.

Want to see the app in action and learn more about how it can help your business reach new customers? Connect with our sales team for a demo!

Veronica Best, VP of Product

Voracious reader and self-professed #emailgeek. Passionate about all things product. VP of Product at Dyspatch.

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Dyspatch respectfully acknowledges the Lekwungen and W̱SÁNEĆ People, whose unceded territories we live and work on. We would also like to express our gratitude to all of the Coast Salish people as we continue to work and live as guests on their lands.

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